catchphrases, zingers and gimmicks…

catchphrases, zingers and gimmicks

Navigation never was one of my strong points.  Then again, I don’t really have any strong points… not any that aren’t already duct taped beyond recognition.  I need a gimmick.  I need a catchphrase… I need something that will bust me out of this mediocrity and into a better class of nuts.  I realize that you can’t catch lightning in a bottle.  Even if you have a great big gigantic  bottle… there’s no way you’re fitting it all in.

Maybe a gimmick isn’t what I need… after all a gimmick can become dated if it’s not malleable and fluid.  It will burn brightly for a moment then poof.  Or, it will continue to burn, but the light it gives off won’t be enough to read the fine print by.  Hey, maybe the fine print won’t be as important by the time the light dims.  Nah, the fine print is always going to be important…without that, there’s be no place to hide all the catches.

Anybody out there have any ideas?  If you do and there a secret, let me know anyway, you don’t have to tell me, but it’s be nice if you let me know.  I’m just saying.

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